Matt Cutts and John Mueller

So, not only have the algorithms gotten smarter, Google has implemented machine learning to better understand search queries through their RankBrain technology. The basic question is always: what keywords do I target? Sit, stand, lean, stretch.. be your healthy active self at work using a adjustable standing desk at your …

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Be mindful of analytics

The quantity of links in your backlink profile does play a role in determining your authority within search engines, but it's certainly not the only factor. It is also clear that Google is not standing still in its pursuit to maintain and increase its search engine market share dominance. When …

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Interesting conversion rates tactics that can help your business grow

It's also important to know what kinds of link-building strategies to avoid, so that you don't waste your valuable time and effort doing something that can make Google sandbox your site (remove it from their search engine). Once installed, head to the Search Appearance tab and click on HTML Improvements …

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Enter competitor's domain on SimilarWeb.com to see where their visitors are coming from, which social networks they use and see what's interesting for that audience. This way, you can make yourself exceptionally useful to your users and generate organic SEO. If you're out and about in East Yorkshire, it …

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Why I hate link exchanges

As a result, most modern businesses are flocking to local-specific keywords for shelter from the competition. The faster you move, the faster you head in the right direction and start seeing an overwhelming increase of sales and traffic, under free clicks provided through major search engines like Google, Yahoo, as …

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Can I use plugins to help rank my site?

Every site-owner needs to gather links and local business owners would probably benefit even more for good links. There is significant traffic to be gained by optimizing for video search engines and participating in them. Once again, these are binary files and the search engine cannot easily tell what is …

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How to diagnose widgets related issues

On-site optimization refers to holistic sitewide activities. Making provisions for SEO from the very beginning pays dividends in the long term, as less rework will be required to achieve specific SEO goals. There are dozens of different ways to make your articles easier to read online; lots of smaller paragraphs …

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Are you making these blogs mistakes?

They are the first pages that your customers will see when clicking on a link, a PPC advert or arriving on your site from a social media post. Keeping track of web page or site rankings is one of the most common activities of any SEO practitioner. Images can make …

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